2019 Conference Presentations


Our 2019 conference has concluded.

Below are links to all the slide decks that presenters have made available (blue links).

Some presenters have requested that their slides not be distributed and are not listed here.

Videos of the recorded sessions will be available later this month.

Monday Slide Decks

The State of Local Advertising- Gordon Borrell

Why Traditional Media Matters in a Cross-Platform World – Sarah Hoffstetter, Comscore

Mastering OTT via Content and Ad Sales- Adam Ware, Sinclair Broadcast Group- STIRR

Will Pandora Double-Down on Local in 2019- Leon VanGelder, Pandora- Not Available for Distribution

10:45- What’s in Store for ‘Local’ As Facebook Heads into 2019- Phillip Rather, Facebook- Not Available for Distribution

Advantage, Brick & Mortar: Innovations in Local Targeting- Asif Khan, Local Based Marketing Association

Monday Track 1

Lessons Learned: How Media Companies Succeed in Selling Local Marketing Services to Clients- Babak Hedayati- Tapclicks

Advantage: Traditional Media-

Jamie Cohen,  Salem Media Group

Jenny Sutton, Cox Media Group

Understanding Data to Craft a Compelling ROI Story

Gary Smith, The Seattle Times

Reagan Davis, Tapclicks

Social Media Management Mess?  How Some Companies are Doing it at Scale

Richard Lumsden, Soci

Shannon Kinney- Dream Local Digital

Best Practices: Creating Operational Efficiencies within Your Digital Operations

Brian Kennett, The Star-Tribune

Leslye Schumacher, Vici Media

Monday Track 2

How Data is Driving Go-To-Market Efforts- Lem Lloyd, Buzzboard

How Artificial Intelligence Has Come Into Play at the Local Level- William Ammerman, Six Sails Group

How to Fish in the Data Pool Without Drowning

Jeff Hand, iHeart Media

Catherine Badalamente, Graham Digital Media

Dennis Dube, Advance Local

Finding Your Best Customers (And Avoiding the Worst)

Amy Littlefield, ThriveHive- No Slide Deck

Joel Laffer, Hearst Digital- Non Slide Deck

Monday Rapid Fire

11:45 Monday Rapid Fire Presentations

Pete Conti, Site Impact

James Moore, Simpli.fi

Adam Burnham, AffinityX

Eric Burns, Reveal Mobile

Mark Weidel, Marketron